Final year undergraduate students attitude toward the University Advertising
The purpose of this study was to identify final year undergraduate students’ attitude toward university advertising. A total of 306 final year undergraduate students from four different faculties (Education, Science, Electrical, and Mechanical) at Universiti Teknologi Malaysia were selected using a...
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Format: | Thesis |
Language: | English |
Published: |
2013
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Online Access: | http://eprints.utm.my/41843/5/FatemehMaghsoudinejadMFP2013.pdf |