Examining retailers’ behaviour in managing critical points in Halal meat handling: a PLS analysis
Purpose– This research aims to examine the casual relationship between normative belief (NB), subjective norms (SN), retailer’s behavioural belief (RBB), retailer’s attitude (RATT), retailer’s behaviour intention (RBI), retailer’s actual behaviour (RAB) and retail performance (RetailP). Managing Hal...
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| Format: | Article |
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Emerald Group Publishing Ltd.
2014
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