The relationship of website quality and customer e-satisfaction in low cost carrier
The current trend in travel have witnessed travelers prefer to book their flight ticket online. As such, a good website design for an airline company is essential. This study was conducted to achieve the main objectives which are to identify the dimensions of website quality for low cost airline and...
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| Format: | Thesis |
| Language: | English |
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2014
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| Online Access: | http://eprints.utm.my/53644/25/WongChietBingMFP2014.pdf |