A review of theories on technology acceptance: the case of mobile banking user retention in Saudi Arabia
Mobile technologies have become a crucial functional element of modern organizations. They provide uninterrupted access to information, regardless of the user’s geographic location and time. Customer service, quality, satisfaction and retention are key proponents of measuring success and profitabili...
Main Authors: | , , |
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Format: | Article |
Language: | English |
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Penerbit UTM Press
2015
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Online Access: | http://eprints.utm.my/56230/1/AmranMdRasli2015_AReviewofTheoriesonTechnologyAcceptance.pdf |