The moderation effect of governmental policies on hybrid car purchase intention

Malaysia continues to face environmental problems caused by rapid development and urbanization. The environmental issues have induced automotive industries to produce more environmental friendly vehicle that will reduce the damage to the ecosystem. The objective of this study is to examine the relat...

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Bibliographic Details
Main Authors: Thoo, Ai Chin, Kooi, Chung Leng, Abdul Hamid, Abu Bakar, Zhang, Dawei
Format: Conference or Workshop Item
Published: 2015
Subjects: