Effective sales training in a direct selling organization
The study examined the effectiveness of sales training in a direct selling organization. Using a three stage model of effective training, sales managers determined the training needs assessment, transfer of training and training evaluation. Interview respondents consist of sales managers who are res...
| Main Authors: | , , , , |
|---|---|
| Format: | Article |
| Published: |
American Scientific Publishers
2017
|
| Subjects: |