Adopting e-commerce into S2b company to improve sales opportunities in lumber industry

The purpose of this action research is to identify the workability of adopting e-commerce into S2B Company in the lumber industry to improve sales opportunities. The objective of this research is to increase sales opportunities through Alibaba e-commerce platform. The methodology adopted in this stu...

Full description

Bibliographic Details
Main Authors: Sim, Boon Keng, Adam, Sabrinah
Format: Article
Language:English
Published: Human Resource Management Academic Research Society 2021
Subjects:
Online Access:http://eprints.utm.my/96767/1/SabrinahAdam2021_AdoptingE-CommerceintoS2bCompanytoImproveSales.pdf