Review on the influences of atmospheric effects of commercial settings towards consumers’ emotions, perceptions and behaviors

In many environments, atmospheric effects have been extensively studied to assess human activities in enclosed buildings in response to environmental stimuli. The goal of this paper is to examine a review of 25 studies on atmospheric influences on consumers' emotions in the business environment...

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Bibliographic Details
Main Authors: Ramlee, N., Said, I., W. Mohamad, W. S. N., Hassan, K., Hasan, R.
Format: Conference or Workshop Item
Published: 2021
Subjects: