Post election behavior? Is it possible? A framework based on Hirschman (1970) model

Post-Election Behavior is a new definition to be introduced in this study which has not been widely used before.There is debate among scholars who do not agree whether voters respond to the events of the past more than the future, or vice versa.In the marketing field, it has been proven and widel...

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Bibliographic Details
Main Authors: Halim, Fairol, Ishak, Mohamed Mustafa
Format: Article
Language:English
Published: INSInet Publications 2014
Subjects:
Online Access:https://repo.uum.edu.my/id/eprint/12136/1/67-75.pdf