The influence of perceived usefulness, percieved ease of use and awareness of services on consumers intention to use e-money mobile

This research examines consumers’ intention to use e-money mobile that adapted from two prior variables of the TAM (Technology Acceptance Model).This study introduce additional variable that is awareness of service.The conceptual framework of e-money mobile is reviewed to understand behavioral inten...

Full description

Bibliographic Details
Main Authors: Khatimah, Husnil, Halim, Fairol
Format: Article
Language:English
Published: AENSI 2014
Subjects:
Online Access:https://repo.uum.edu.my/id/eprint/12778/1/56-62.pdf