Exploring persuasive multimedia techniques in attitude and behavior change: A comparative study
Persuasive technology in education settings has become a popular technique used in behavior and attitude change.Due to its capability therefore the purpose of this paper is to review and examines persuasive multimedia techniques for the past four years (2010-2014) and seeks how persuasive technology...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
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Elsevier Ltd.
2014
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| Subjects: | |
| Online Access: | https://repo.uum.edu.my/id/eprint/13059/1/pro55.pdf |