The impact of celebrity tourism on the Thai tourism industry: A study based on Noom Sornram Theappitak's Chinese fans behaviors that contributed to Thai celebrity tourism
Following the Korean culture so called 'Korean wave' has been successfully populated in many Asian countries, Thai entertainments are beginning to appear in the TV programmes in mainland China and has rapidly taken airtime in some of the provinces in mainland China. It has created initial...
| Main Authors: | , |
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| Format: | Conference or Workshop Item |
| Language: | English |
| Published: |
2014
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| Subjects: | |
| Online Access: | https://repo.uum.edu.my/id/eprint/13301/1/19.pdf |