Comparative analysis of data mining techniques for business data

Data mining is the process of employing one or more computer learning techniques to automatically analyze and extract knowledge from data contained within a database.Companies are using this tool to further understand their customers, to design targeted sales and marketing campaigns, to predict what...

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Autori principali: Jamil, Jastini, Mohd Shaharanee, Izwan Nizal
Natura: Conference or Workshop Item
Pubblicazione: 2014
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