Predicting instant messenger application adoption using a unified theory of acceptance and use of technology 2

In Indonesia, the average of customers in using instant messenger applications such as WhatsApp, Blackberry Messenger (BBM),LINE, KakaoTalk, and WeChat is the lowest among the South East Asia countries, but the number of application downloaded is the second highest.This condition, the second highes...

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Bibliographic Details
Main Authors: Indrawati,, Marhaeni, Gusti Ayu Made Mas
Format: Conference or Workshop Item
Language:English
Published: 2015
Subjects:
Online Access:https://repo.uum.edu.my/id/eprint/15681/1/PID030.pdf