Facebook, YouTube and Instagram: Exploring their effects on undergraduate students’ personality traits

Research presented in this article examines the effects of social media usage on Norman’s (1963) five-factor personality traits. Drawing upon the Five-Factor Model of personality traits, a research model that examines the effect of social media on personality traits was developed.The validated model...

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Bibliographic Details
Main Authors: Abdul Hamid, Norsiah, Ishak, Mohd Sobhi, Mohmad Yazam, Siti Syamsul Nurin
Format: Article
Language:English
Published: Texas Social Media Research Institute 2015
Subjects:
Online Access:https://repo.uum.edu.my/id/eprint/16736/1/10.pdf