Organisational symbols : reflections of organisational culture?

The objective of this paper is to discuss the role(s) of organisational symbols in representing organisational identity. To what extent do the so-called organisational symbols have significant impact on the employees in an organisation in identifying themselves with the organisational identity? Is...

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Bibliographic Details
Main Author: Yusof, Norhafezah
Format: Article
Language:English
Published: Universiti Utara Malaysia 2009
Subjects:
Online Access:https://repo.uum.edu.my/id/eprint/177/1/Norhafezah_Yusuf.pdf