Relationship between market orientation, organizational learning, organizational culture and organizational performance: Mediating impact of innovation
This paper explores the relationship between market orientation, organizational culture, organizational learning, innovation and performance.On the basis of extensive literature, a model of relationship of variables has been developed.This paper has discussed four types of organizational culture by...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
2016
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Subjects: | |
Online Access: | https://repo.uum.edu.my/id/eprint/19184/1/SEAJCBEL%209%202%202016%2040-56.pdf |