The study on innovation that influences customer satisfaction at EDC-UUM

There is huge competition in the hotel industry. Improvements are needed in order to maintain or improve market position and reputation such as understanding the problem faced by the hotel, understanding customer requirements and develop innovative idea. This research analyzes the problem in the...

詳細記述

書誌詳細
主要な著者: Gan, Jing Ling, How, Yuan Li, Lim, Ping Ping, Baharudin, Nor Syaera, Osman, Nor Rahijah Adibah, Saad, Rohaizah
フォーマット: Conference or Workshop Item
言語:English
出版事項: 2015
主題:
オンライン・アクセス:https://repo.uum.edu.my/id/eprint/19375/1/STMLgoGreen%202015%20884_890.pdf

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