Conceptualizing the relationship quality approach for early internationalization of small businesses
Despite the inherent liability of resouce scarity, superior performance of small and medium enterprises in foreign market operations has made the study of small firm internationalization a focus of many scholars. Although investigation into the phenomenon abound, the complexity of international busi...
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Format: | Article |
Language: | English |
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Institute for Management and Business Research (IMBRe), Universiti Utara Malaysia
2011
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Online Access: | https://repo.uum.edu.my/id/eprint/20703/1/AJBA%201%202%202011%2083%20105.pdf |