A cost-benefit analysis of a new product development from organic broken-milled rice in Thailand

This paper aims to carry out a cost-benefit analysis of a new product development from a by-product.In this case, the by- product is organic broken-milled rice and the new product development is organic rice pudding.Data was obtained from multi supply chain of a primary data, for instance, farmers,...

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Bibliographic Details
Main Authors: Aungvaravong, Chuenjit, Likitwongkajon, Napaporn, Yanakittkul, Phaibun
Format: Conference or Workshop Item
Language:English
Published: 2016
Subjects:
Online Access:https://repo.uum.edu.my/id/eprint/20813/1/ICAS%202016%20338-342.pdf