The moderating effects of personality, attitudes, leadership on market orientation and business performance of SMEs in Purwokerto Province, Indonesia
This study aimed to examine the moderating effects of personality, attitudes, leadership on the relationship between market orientation and business performance of Small and Medium Enterprises (SMEs) in Purwokerto Province, Indonesia.To test the models, Structural Equation Modelling (SEM) was used...
Main Authors: | , , |
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Format: | Conference or Workshop Item |
Language: | English |
Published: |
2017
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Subjects: | |
Online Access: | https://repo.uum.edu.my/id/eprint/23737/1/CBMM%202017%20381%20388.pdf |