Measuring customers satisfaction on bus transportation

The purpose of the study is to examine the factors measuring customers’ satisfaction, especially the impact of service quality on customers’ satisfaction in public transportation industry in the university town of Sintok located in Kedah province of Malaysia.In order to assess the relationships betw...

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Detalhes bibliográficos
Principais autores: Islam, Rabiul, Chowdhury, Mohammed S., Sarker, Mohammad Sumann, Ahmed, Salauddin
Formato: Artigo
Idioma:English
Publicado em: Science Publication 2014
Assuntos:
Acesso em linha:https://repo.uum.edu.my/id/eprint/24756/1/AJEBA%206%201%202014%2034-41.pdf