Branding Mauritius - Is it something that we need?
There has been some debate as to whether a country can be rebranded because of the popular feeling that a country is something that has a nature and a substance other than that of a corporation. In other words, corporations change, merge, divest, reinvent and rebrand themselves but nations do not ch...
প্রধান লেখক: | , |
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অন্যান্য লেখক: | |
বিন্যাস: | Conference or Workshop Item |
ভাষা: | English |
প্রকাশিত: |
College of Law, Government and International Studies, Universiti Utara Malaysia
2010
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বিষয়গুলি: | |
অনলাইন ব্যবহার করুন: | https://repo.uum.edu.my/id/eprint/2492/1/Hemant_Kassean_-_Branding_Mauritius.pdf |