The influence of inbound Muslim travellers' attitude on travel satisfaction towards revisit intention to Malaysia: a conceptual framework
Muslim travellers segment is gaining attention among the destination marketers as a target market. Thus, ensuring their repeat visitation is among the top priorities of the marketers. However, the factors that make them return to a particular destination are still unclear as studies on Muslim travel...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
2017
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| Subjects: | |
| Online Access: | https://repo.uum.edu.my/id/eprint/26242/1/JTVE%201%202%202016%2026%2035.pdf |