Small-scale event sports tourism as visitors attractions: the case of northern states in Malaysia
Nowadays, many event organizers try to market their products based on small-scale sports events which are usually organized and held in rural areas. This is due to the type of visitors who participate in such events because of several reasons. This study aims to examine the factors that influence vi...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
2018
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| Subjects: | |
| Online Access: | https://repo.uum.edu.my/id/eprint/26484/1/JTMR%203%202%202018%20261%20273.pdf |