Makan@local chatok: mobile eatery recommendation system based on local knowledge
This paper discusses a unique business model of eatery recommended system based on local knowledge using mobile platform. The business model is developed to define the business concept of the innovation which is a rural innovation involving multiple entities (locals, eatery owners and users who are...
| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
2020
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| Subjects: | |
| Online Access: | https://repo.uum.edu.my/id/eprint/27022/1/iJIM%2014%20%205%202020%20120%20149.pdf |