Testing the Effect of Business - Level Strategy on Performance of Hotels

Testing the Effect of Business - Level Strategy on Performance of Hotels

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This study examines the effect of business-level strategy on performance. Past literature indicates that few studies were done to examine the effect of business-level strategy in the hotel industry. Specifically, numerous previous researches focused on banking and manufacturing industries in develop...

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Dettagli Bibliografici
Autori principali:	Gorondutse, Abdullahi Hassan, Abdullah, Haim Hilman
Natura:	Articolo
Lingua:	English
Pubblicazione:	SAGE Publications 2019
Soggetti:	HF Commerce
Accesso online:	https://repo.uum.edu.my/id/eprint/28702/1/GBR%2002%2001%202019%2001-14.pdf

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