Factors Influencing Customer Satisfaction: A Study on Quick Service Restaurant in Sabak Bernam, Selangor

Globally, all industries including franchises experience competition in business. Similar goods and services are offered by newly established brands and businesses in an attempt to attract customers and make a profit. Every business and brand should have its own approach to dealing with this issue....

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Bibliographic Details
Main Authors: Abd Aziz, Nurul Ashykin, Samrin, Suzilawani, Abdul Aziz, Khairunnisa
Format: Article
Language:English
Published: UUM Press 2023
Subjects:
Online Access:https://repo.uum.edu.my/id/eprint/29701/1/JTOM%2018%2001%202023%2012-24.pdf
https://doi.org/10.32890/jtom2023.18.1.2