Resource Based Competitive Strategies and Performance: The Impact of Managers’ Perceptions of Customer Value Heterogeneity and Competitive Forces
Many theoretical perspectives have been put to shape our understanding of how firms can compete and obtain a competitive advantage in a competitive environment, but not one particular theory has been acknowledged as the means of gaining this competitive advantage. This study aims to integrate three...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
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UUM Press
2012
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| Online Access: | https://repo.uum.edu.my/id/eprint/30324/1/IPBJ%2004%2001%202012%2011-17.pdf |
| _version_ | 1825806161717231616 |
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| author | Sufyan, Mohanad Mohammed Nik Mat, Nik Kamariah |
| author_facet | Sufyan, Mohanad Mohammed Nik Mat, Nik Kamariah |
| author_sort | Sufyan, Mohanad Mohammed |
| collection | UUM |
| description | Many theoretical perspectives have been put to shape our understanding of how firms can compete and obtain a competitive advantage in a competitive environment, but not one particular theory has been acknowledged as the means of gaining this competitive advantage. This study aims to integrate three perspectives to build a theoretical model of the hotel competitive advantage to measure hotel performance based on customer value, industry force factors and resource-based approaches. |
| first_indexed | 2024-07-04T06:44:51Z |
| format | Article |
| id | uum-30324 |
| institution | Universiti Utara Malaysia |
| language | English |
| last_indexed | 2024-07-04T06:44:51Z |
| publishDate | 2012 |
| publisher | UUM Press |
| record_format | eprints |
| spelling | uum-303242024-02-01T10:32:08Z https://repo.uum.edu.my/id/eprint/30324/ Resource Based Competitive Strategies and Performance: The Impact of Managers’ Perceptions of Customer Value Heterogeneity and Competitive Forces Sufyan, Mohanad Mohammed Nik Mat, Nik Kamariah HF Commerce Many theoretical perspectives have been put to shape our understanding of how firms can compete and obtain a competitive advantage in a competitive environment, but not one particular theory has been acknowledged as the means of gaining this competitive advantage. This study aims to integrate three perspectives to build a theoretical model of the hotel competitive advantage to measure hotel performance based on customer value, industry force factors and resource-based approaches. UUM Press 2012 Article PeerReviewed application/pdf en cc4_by https://repo.uum.edu.my/id/eprint/30324/1/IPBJ%2004%2001%202012%2011-17.pdf Sufyan, Mohanad Mohammed and Nik Mat, Nik Kamariah (2012) Resource Based Competitive Strategies and Performance: The Impact of Managers’ Perceptions of Customer Value Heterogeneity and Competitive Forces. International Postgraduate Business Journal (IPBJ), 4 (1). pp. 11-17. ISSN 2180-2416 https://e-journal.uum.edu.my/index.php/gbmr/article/view/16892 |
| spellingShingle | HF Commerce Sufyan, Mohanad Mohammed Nik Mat, Nik Kamariah Resource Based Competitive Strategies and Performance: The Impact of Managers’ Perceptions of Customer Value Heterogeneity and Competitive Forces |
| title | Resource Based Competitive Strategies and Performance: The Impact of Managers’ Perceptions of Customer Value Heterogeneity and Competitive Forces |
| title_full | Resource Based Competitive Strategies and Performance: The Impact of Managers’ Perceptions of Customer Value Heterogeneity and Competitive Forces |
| title_fullStr | Resource Based Competitive Strategies and Performance: The Impact of Managers’ Perceptions of Customer Value Heterogeneity and Competitive Forces |
| title_full_unstemmed | Resource Based Competitive Strategies and Performance: The Impact of Managers’ Perceptions of Customer Value Heterogeneity and Competitive Forces |
| title_short | Resource Based Competitive Strategies and Performance: The Impact of Managers’ Perceptions of Customer Value Heterogeneity and Competitive Forces |
| title_sort | resource based competitive strategies and performance the impact of managers perceptions of customer value heterogeneity and competitive forces |
| topic | HF Commerce |
| url | https://repo.uum.edu.my/id/eprint/30324/1/IPBJ%2004%2001%202012%2011-17.pdf |
| work_keys_str_mv | AT sufyanmohanadmohammed resourcebasedcompetitivestrategiesandperformancetheimpactofmanagersperceptionsofcustomervalueheterogeneityandcompetitiveforces AT nikmatnikkamariah resourcebasedcompetitivestrategiesandperformancetheimpactofmanagersperceptionsofcustomervalueheterogeneityandcompetitiveforces |