Practice of CSFs for the Pre-Development Process in New Product Innovation Processes at SMEs: Questionnaire Development
Today, many organizations have realized an important of pre-development process in order to compete with competitor through drastically introduce new product in the market. In view of that, understanding critical factors that contribute to successful pre-development process implementation is becomin...
Main Authors: | , , , |
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Format: | Article |
Language: | English |
Published: |
Trans Tech Publications, Switzerland
2011
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Subjects: | |
Online Access: | https://repo.uum.edu.my/id/eprint/31688/1/AMR%20314-316%202318-2323%202021.pdf |