Practice of CSFs for the Pre-Development Process in New Product Innovation Processes at SMEs: Questionnaire Development

Today, many organizations have realized an important of pre-development process in order to compete with competitor through drastically introduce new product in the market. In view of that, understanding critical factors that contribute to successful pre-development process implementation is becomin...

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Bibliographic Details
Main Authors: Abu, Noor Hidayah, Deros, B.M., Abd Wahab, Dzuraidah, Ab Rahman, Mohd Nizam
Format: Article
Language:English
Published: Trans Tech Publications, Switzerland 2011
Subjects:
Online Access:https://repo.uum.edu.my/id/eprint/31688/1/AMR%20314-316%202318-2323%202021.pdf