Antecedents of consumer ethnocentrism
This study attempts to validate the antecedents of consumer ethnocentrism and determine causal relationships between the specified antecedents and customer ethnocentrism in light of customer behavior in a less developed country Jordan. Seven antecedents were identified: culture openness, conservatis...
| Main Authors: | , |
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| Format: | Conference or Workshop Item |
| Language: | English |
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2007
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| Online Access: | https://repo.uum.edu.my/id/eprint/3851/1/Nik.pdf |
| _version_ | 1825801714559614976 |
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| author | Albarq, Abbas Nik Mat, Nik Kamariah |
| author_facet | Albarq, Abbas Nik Mat, Nik Kamariah |
| author_sort | Albarq, Abbas |
| collection | UUM |
| description | This study attempts to validate the antecedents of consumer ethnocentrism and determine causal relationships between the specified antecedents and customer ethnocentrism in light of customer behavior in a less developed country Jordan. Seven antecedents were identified: culture openness, conservatism, collectivism, patriotism, control belief, interest in foreign travel and attitude toward foreign product. Each variable is measured by a 7-point Likert-scale of various developed past scales. Consumer ethnocentrism was measured using the CETSCALE 17 items. An 84 percent response rate was collected from 120 questionnaires distributed. Confirmatory factor analysis performed on the data reveals that the measurement model and structural model are statistically fit. Structural equation modeling (SEM) analysis establishes causal relationships between cultural openness, control belief, foreign travel, attitude and ethnocentrism. |
| first_indexed | 2024-07-04T05:23:07Z |
| format | Conference or Workshop Item |
| id | uum-3851 |
| institution | Universiti Utara Malaysia |
| language | English |
| last_indexed | 2024-07-04T05:23:07Z |
| publishDate | 2007 |
| record_format | eprints |
| spelling | uum-38512011-12-19T09:37:46Z https://repo.uum.edu.my/id/eprint/3851/ Antecedents of consumer ethnocentrism Albarq, Abbas Nik Mat, Nik Kamariah HF Commerce This study attempts to validate the antecedents of consumer ethnocentrism and determine causal relationships between the specified antecedents and customer ethnocentrism in light of customer behavior in a less developed country Jordan. Seven antecedents were identified: culture openness, conservatism, collectivism, patriotism, control belief, interest in foreign travel and attitude toward foreign product. Each variable is measured by a 7-point Likert-scale of various developed past scales. Consumer ethnocentrism was measured using the CETSCALE 17 items. An 84 percent response rate was collected from 120 questionnaires distributed. Confirmatory factor analysis performed on the data reveals that the measurement model and structural model are statistically fit. Structural equation modeling (SEM) analysis establishes causal relationships between cultural openness, control belief, foreign travel, attitude and ethnocentrism. 2007-12 Conference or Workshop Item PeerReviewed application/pdf en https://repo.uum.edu.my/id/eprint/3851/1/Nik.pdf Albarq, Abbas and Nik Mat, Nik Kamariah (2007) Antecedents of consumer ethnocentrism. In: Australian and New Zealand Marketing Academy (ANZMAC) Conference 2007, 3-5 December 2007 , University of Otago, Dunedin, New Zealand. http://pandora.nla.gov.au/pan/25410/20080806-0000/smib.vuw.ac.nz_8081/WWW/ANZMAC2007/index.html |
| spellingShingle | HF Commerce Albarq, Abbas Nik Mat, Nik Kamariah Antecedents of consumer ethnocentrism |
| title | Antecedents of consumer ethnocentrism |
| title_full | Antecedents of consumer ethnocentrism |
| title_fullStr | Antecedents of consumer ethnocentrism |
| title_full_unstemmed | Antecedents of consumer ethnocentrism |
| title_short | Antecedents of consumer ethnocentrism |
| title_sort | antecedents of consumer ethnocentrism |
| topic | HF Commerce |
| url | https://repo.uum.edu.my/id/eprint/3851/1/Nik.pdf |
| work_keys_str_mv | AT albarqabbas antecedentsofconsumerethnocentrism AT nikmatnikkamariah antecedentsofconsumerethnocentrism |