ISO 9000 and performance model: An empirical research of automotive industries in northern region
In the era of intense competition and globalization factors, the survival of the individual firms depends on their abilities to enhance their competitive advantage in the global market. Quality has emerged as a strategic competitive tool for organizational success in the domestic and international m...
| Main Authors: | , , |
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| Format: | Conference or Workshop Item |
| Language: | English |
| Published: |
2010
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| Subjects: | |
| Online Access: | https://repo.uum.edu.my/id/eprint/4100/1/Ro.pdf |