Institutional-based customer relationship management (CRM) solution: The implementation success factors
It has become imperative for students of higher institutions of learning to be well managed and handled so as to present a good image of the institution to the students.Higher institution of learning nowadays now consider their students as their customers and thereby work towards ensuring the maxim...
| Main Authors: | , |
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| Format: | Conference or Workshop Item |
| Language: | English |
| Published: |
2010
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| Subjects: | |
| Online Access: | https://repo.uum.edu.my/id/eprint/4199/1/JiM.pdf |