An internet marketing adoption framework for small business enterprises
Small business enterprises are the backbone of economic growth and innovation. The existence of the Internet provides opportunities for these enterprises to gain the benefits of Information and Communication Technologies in their business operations. However, small business enterprises often face a...
| Main Authors: | , |
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| Format: | Conference or Workshop Item |
| Language: | English |
| Published: |
2010
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| Subjects: | |
| Online Access: | https://repo.uum.edu.my/id/eprint/4205/1/NoorF.pdf |