The structure of a franchise disclosure document for a new franchise system in Malaysia

Franchising is the fastest growing method of doing business.In Malaysia in particular, franchising has been aggressively promoted by the government since the early 1990s.However, there is little academic research to guide or regulate industry practices.Thus this research investigates the process of...

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Detaylı Bibliyografya
Asıl Yazarlar: Mohd Harif, Mohd Amy Azhar, Perry, Chad, McCosker, Colin F, Mahad Noor, Norsyema Hani
Materyal Türü: Conference or Workshop Item
Dil:English
Baskı/Yayın Bilgisi: 2001
Konular:
Online Erişim:https://repo.uum.edu.my/id/eprint/4426/1/Harif.pdf