E-tourism developments in Malaysia information communication technologies adoption for the strategic managements of the Malaysian tourism industry
Information Communication Technologies (ICT) has changed the global tourism industry rapidly. The implication of the Internet and other growing interactive multimedia platforms for tourism are far reaching and alter the structure of the industry. Tourism as an industry requires a diverse range of in...
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Format: | Book Section |
Language: | English |
Published: |
Penerbit Universiti Utara Malaysia
2007
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Online Access: | https://repo.uum.edu.my/id/eprint/5581/1/E-TOURISM_DEVELOPMENTS_IN_MALAYSIA.pdf |