A descriptive study on catchment area analysis and customer satisfaction towards big bazaar with special reference to Vadapalani Branch, Chennai
Customers' experience ultimately determine whether or not a company stays in business.The importance of customer satisfaction was a hot business topic in the 1980s, as customer satisfaction was considered the best window into loyalty.In the late '80s, however, researchers questioned whethe...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
IJRCM
2012
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| Subjects: | |
| Online Access: | https://repo.uum.edu.my/id/eprint/6082/1/Vi.pdf |