Building new competitive advantage through match between specific types of strategic flexibility and sourcing strategy

Strategic flexibility, sourcing strategy and organisational performance are often a source of contention among firms in manufacturing sector.This paper explores the effects of specific types of strategic flexibility â-“ related and unrelated product diversification â-“ that matched with specific typ...

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Bibliographic Details
Main Authors: Abdullah, Haim Hilman, Mohamed, Zainal Abidin
Format: Article
Published: Inderscience Publishers 2011
Subjects: