Students satisfaction towards the university: Does service quality matters?

This study examines the relationship between service quality (SQ) and the level of student’s satisfaction (SS) using a field study of 100 undergraduate students in one of the university in Malaysia. The findings of this study reveals that SQ is a vital factor that determines the level of SS. Specifi...

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Bibliographic Details
Main Authors: Chuah, Chin Wei, Sri Ramalu, Subramaniam
Format: Article
Language:English
Published: Macrothink Institute 2011
Subjects:
Online Access:https://repo.uum.edu.my/id/eprint/9541/1/1065-4699-1-PB.pdf