Advertising and promotion : an integrated marketing communications perspective/
Includes index.
Main Authors: | , |
---|---|
Format: | |
Language: | eng |
Published: |
New York, NY. : McGraw-Hill/Irwin,
2015
|
Subjects: |
Includes index.
Main Authors: | , |
---|---|
Format: | |
Language: | eng |
Published: |
New York, NY. : McGraw-Hill/Irwin,
2015
|
Subjects: |