The Effect of Customer Relationship Management Capabilities on Organizational Performance
This study aims to know the nature of the relationship and the extent of the impact of customer relationship management through three dimensions: relationship orientation, configuration, and customer information - on organizational performance, the level of which was identified through three indica...
| Główni autorzy: | , |
|---|---|
| Format: | Artykuł |
| Język: | Arabic |
| Wydane: |
University of Kufa, Faculty of Administration and Economics
2024-06-01
|
| Seria: | مجلة الغري للعلوم الاقتصادية والادارية |
| Hasła przedmiotowe: | |
| Dostęp online: | https://journal.uokufa.edu.iq/index.php/ghjec/article/view/15163 |