Multi-attribute Evaluation of Website Quality in E-business Using an Integrated Fuzzy AHPTOPSIS Methodology
Success of an e-business company is strongly associated with the relative quality of its website compared to that of its competitors. The purpose of this study is to propose a multi-attribute e-business website quality evaluation methodology based on a modified fuzzy TOPSIS approach. In the proposed...
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| Định dạng: | Bài viết |
| Ngôn ngữ: | English |
| Được phát hành: |
Springer
2010-09-01
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| Loạt: | International Journal of Computational Intelligence Systems |
| Những chủ đề: | |
| Truy cập trực tuyến: | https://www.atlantis-press.com/article/1972.pdf |