Cross store research on the shopping convenience.
This study seeks to establish the relationship between the various dimensions of convenience, consumers’ satisfaction, repurchase intentions and recommendation. The dimensions of convenience investigated are Decision, Access, Transaction, Benefit, and Post-benefit convenience, as proposed by prior s...
Main Authors: | , , |
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Other Authors: | |
Format: | Final Year Project (FYP) |
Published: |
2008
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Subjects: | |
Online Access: | http://hdl.handle.net/10356/10503 |