Services quality of Air Asia and their relationship with customer satisfaction and positive word-of-mouth amongst frequent flyers in Johor Bahru /
Project Paper (Sarjana Muda (Pengurusan - Pemasaran)) - Universiti Teknologi Malaysia, 2008
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2008
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author | 393508 Tan, Kwang Soon Mohd. Shoki Md. Ariff, supervisor Fakulti Pengurusan dan Pembangunan Sumber Manusia |
author_facet | 393508 Tan, Kwang Soon Mohd. Shoki Md. Ariff, supervisor Fakulti Pengurusan dan Pembangunan Sumber Manusia |
author_sort | 393508 Tan, Kwang Soon |
collection | OCEAN |
description | Project Paper (Sarjana Muda (Pengurusan - Pemasaran)) - Universiti Teknologi Malaysia, 2008 |
first_indexed | 2024-03-05T02:04:46Z |
format | |
id | KOHA-OAI-TEST:271782 |
institution | Universiti Teknologi Malaysia - OCEAN |
last_indexed | 2024-03-05T02:04:46Z |
publishDate | 2008 |
record_format | dspace |
spelling | KOHA-OAI-TEST:2717822020-12-19T17:08:43ZServices quality of Air Asia and their relationship with customer satisfaction and positive word-of-mouth amongst frequent flyers in Johor Bahru / 393508 Tan, Kwang Soon Mohd. Shoki Md. Ariff, supervisor Fakulti Pengurusan dan Pembangunan Sumber Manusia 2008Project Paper (Sarjana Muda (Pengurusan - Pemasaran)) - Universiti Teknologi Malaysia, 2008Includes bibliographical referencesPRZSLConsumer satisfactionService industries workers |
spellingShingle | Consumer satisfaction Service industries workers 393508 Tan, Kwang Soon Mohd. Shoki Md. Ariff, supervisor Fakulti Pengurusan dan Pembangunan Sumber Manusia Services quality of Air Asia and their relationship with customer satisfaction and positive word-of-mouth amongst frequent flyers in Johor Bahru / |
title | Services quality of Air Asia and their relationship with customer satisfaction and positive word-of-mouth amongst frequent flyers in Johor Bahru / |
title_full | Services quality of Air Asia and their relationship with customer satisfaction and positive word-of-mouth amongst frequent flyers in Johor Bahru / |
title_fullStr | Services quality of Air Asia and their relationship with customer satisfaction and positive word-of-mouth amongst frequent flyers in Johor Bahru / |
title_full_unstemmed | Services quality of Air Asia and their relationship with customer satisfaction and positive word-of-mouth amongst frequent flyers in Johor Bahru / |
title_short | Services quality of Air Asia and their relationship with customer satisfaction and positive word-of-mouth amongst frequent flyers in Johor Bahru / |
title_sort | services quality of air asia and their relationship with customer satisfaction and positive word of mouth amongst frequent flyers in johor bahru |
topic | Consumer satisfaction Service industries workers |
work_keys_str_mv | AT 393508tankwangsoon servicesqualityofairasiaandtheirrelationshipwithcustomersatisfactionandpositivewordofmouthamongstfrequentflyersinjohorbahru AT mohdshokimdariffsupervisor servicesqualityofairasiaandtheirrelationshipwithcustomersatisfactionandpositivewordofmouthamongstfrequentflyersinjohorbahru AT fakultipengurusandanpembangunansumbermanusia servicesqualityofairasiaandtheirrelationshipwithcustomersatisfactionandpositivewordofmouthamongstfrequentflyersinjohorbahru |