TRIMATRA UNTUK MEMENANGKAN PERSAINGAN: VALUE, KUALITAS JASA, DAN DELIGHT

Emulation level which progressively tightened to cause every organization should be able to give superior value to customer. Organization should be able to give the service quality such as those which wanted by the customer, not solely pursuant to specification of organization. If this matter happen...

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Bibliographic Details
Main Authors: Sholihati Amalia, Sri Raharso
Format: Article
Language:English
Published: Muhammadiyah University Press 2009-12-01
Series:Benefit Jurnal Manajemen dan Bisnis
Subjects:
Online Access:http://journals.ums.ac.id/index.php/benefit/article/view/1283
Description
Summary:Emulation level which progressively tightened to cause every organization should be able to give superior value to customer. Organization should be able to give the service quality such as those which wanted by the customer, not solely pursuant to specification of organization. If this matter happened, hence customer not even fulfilled its requirement, farther customer will feel delight. Outcome of delight customer is customer loyalty.
ISSN:1410-4571
2541-2604